Photo 03-04-2018, 09 25 15.jpg
 Featured in The Gazette - #iamwinningasamummybecause campaign - Tuesday 29th May 2018

Featured in The Gazette - #iamwinningasamummybecause campaign - Tuesday 29th May 2018


I'm Emma and welcome to Isabella and Us! I am wife to my husband Chris, who has been by my side for ten and a half years, mummy to Isabella and to our two fur babies, Pippin and Luna.

I set up Isabella and Us when Isabella was 4 weeks old in January 2018 and she is now 7 months old and growing so fast, I can hardly keep up!

Before getting pregnant I couldn’t find suitable milestone cards and the ones I did find where just to big to carry around in the changing bag.

After having Isabella I found the transition into being a mum tough and so Isabella and Us. was born. I wanted to help other parents celebrate the small wins and to promote positive wellbeing in parents too. At 5 months into motherhood I was diagnosed with PND and this has given me an even bigger drive to raise awareness of maternal mental health and to promote positivity in parents.

I have received so many lovely compliments on the milestone cards and messages from mummies that they have helped! This really means the world to me!

Isabella and Us. is registered as a Mind fundraiser and 10% from a selection of our products goes directly to Mind to raise awareness of mental health. 

I also host a Twitter hour every other Wednesday 8-9pm where we chat all about being a parent. #winningasamummyhour

I also ran a campaign in May 2018 called #iamwinningasamummybecause where mums shared their daily mummy wins to promote positivity. You can see more about the campaign here.

I believe that celebrating the positives rather than focusing on the negatives has a massive impact on our mental health and wellbeing. Being a parent can be really tough and once that little one arrives your life changes so much. But taking the positivity out of situations by realising that you should be focusing on what you have achieved not what you haven't allows you to control your own feelings much better. You own this! You've got this!

Let's get sharing and celebrating those Parenting Wins!

I hope that Isabella and Us. continues to grow so that I can continue to share and promote celebrating the small wins and promoting positive wellbeing in parents.



Photo 30-11-2011, 11 25 58.jpg

Winner of #WOW 04/07/18

Winner of #QueenOf Positive Wellbeing 12/07/18


Featured on:

The Lancashire Hypnobirthing Co. - Meets Isabella and Us.

All By Mama - Friday Feature 

All By Mama - #MAMAMAKER Live - Thursday 10th May 2018

Mama Makes Network - Maker Chat

Mama Tribe - Brand Directory

The Guilty Mummy - Mumpreneur Monday

More Than a Mutha - #MoreThanAMutha

The Pramshed - Mums in Business

Blackpool Gazette - Winning Formula - In Print and Online

This Scribbler Mum - Review

Diary of a Zombie Mum - Review

Em Makes and Bakes - Mama Merch Feature

Coffee Work Sleep Repeat - Introducing the Coffee Work Sleep Creative Community

Beau Baby - Investment is the Key 

Doula UK - Winning as a Mummy

Positive Birth Movement - My Birth

York Mumbler - Isabella & Us – Winning as a Mummy badges

Writing/Blog Articles:

Hi Mama - 12 Week in Letter to Myself

Dear Mums - 6 Things I wish I'd know before I gave Birth

Dear Mums - My Pregnancy Must Have's

Mama Wins Magazine - The 4th Trimester Struggles 

Mama Wins Magazine - The Confidence and Motherhood Matrix

Notes for my Sisters - Mama, remember you are strong

Mum Over Run - 5 Reasons Why 

Hi Mama - 20 Week Letter to Myself 

Mama Wins Magazine - Investing in Ourselves Pre and Post Baby

Mama Wins Magazine - What Antenatal Classes Didn't Prepare me for

Mama Tribe - Pregnancy and Sickness – My Experience